CAPABILITY / 01
Capability / 01Target audience discovery
Find an audience by country, region, city and gender where these criteria are available and permitted.
Not every contact. The right contacts.
Available scope
Final scope, team structure and available attributes are defined for each project, source and jurisdiction.
01
Country, region and city
+02
Gender segmentation
+03
Audience interests and profiles
+04
Project-specific criteria
+05
Source review
+06
Database structuring
+07
Deduplication
+08
Communication preparation
+Delivery model
BRIEF → OPERATION → SCALE
- 01Brief
- 02Target audience
- 03Script
- 04Infrastructure
- 05Operator training
- 06Launch
- 07Quality control
- 08Reporting
- 09Optimization
- 10Scale